Original Illustration
Collateral Design
Branding
Logo Design
Packaging Design
Art Direction
La Dolce Vita takes form in gorgeous retail store.
The founder and owner of Villa Texas has homes in Tuscany and the Texas Hill Country. Passionate about all things Italian, she opened the charming retail shop in one of the most popular Hill Country destinations, Fredericksburg, to share her love of the Dolce Vita with others. I created the brand – using original hand-rendered drawings – to convey this love, a sense of place, and the warmth of the Italian countryside.